SugarCRM, one of the market’s fastest growing and most innovative CRM companies, continues to gain industry recognition with honors in 5 different categories of the 2014 CRM Market Awards. Additionally, one of the company’s customers earned the 2014 CRM Elite award for their use of SugarCRM and the impressive ROI they’ve gained since implementation.
After being judged on their direction, depth of product functionality, customer satisfaction, and cost, SugarCRM was named a “leader” in the following three categories:
- “Enterprise CRM Suite”
- “Midmarket CRM Suite”
- “Small Business CRM Suite”
SugarCRM was also named as the “one to watch” in the “Sales Force Automation” category as the company is continually growing and innovating in this area. In fact, Brent Leary, cofounder and partner or CRM Essentials, SugarCRM, “can compete with anybody when it comes to the [sales force automation] side of the house.”
Additionally, SugarCRM was named a “winner” in the “Open-source CRM” category because, “Even though SugarCRM has moved beyond being viewed solely as open-source CRM to being a leader in the industry in general, they are still the measuring stick if you want an open-source solution,” according to Leary.
Award Winning Customer Success:
The Redglaze Group, a SugarCRM customer, was awarded the 2014 CRM Elite award for their use of Sugar and their success with the solution. After implementing Sugar to replace their former CRM solution that was unable to bring together disparate types of data and grow with the business, Redglaze Group increased their workload efficiency by 30% and reduced the use of server space by 60%. The Company was also able to overcome one of the biggest challenges faced by companies who use CRM, user adoption. Because of Sugar’s UI and flexibility, RedGlaze saw a near 75% adoption rate across their organization!
Learn more about the 2014 CRM Market Awards here.
With the CRM industry currently valued at $20.6 billion and projected to grow to a $36.5 billion worldwide by 2017, according to Gartner, SugarCRM is well positioned to lead the charge because they are giving business what they want in a solution; scalability, automation, and flexibility. “Scalability and automation” are the most important requirements for enterprise-level CRM buyers, says Rebecca Wettemann, vice president of Nucleus Research. Enterprises are also moving to the cloud, with many large companies pursuing a hybrid solution for components of CRM rather than solely on-premises or cloud-based. That makes flexible options important for vendors targeting the enterprise market.
See for yourself why SugarCRM is continuing to earn recognition from industry experts, start your free trial today! it’s easy, just click the button below to get started, no credit card required.
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