6 Tips to Increase CRM Adoption within your Sales Team

As the adage goes, “you can’t teach an old dog new tricks” but we’re here to tell you that you can increase CRM adoption within your sales team. If your sales team is like most they are probably wondering, “we’ve always done well without CRM, why start now?” and many of them probably just see using CRM as extra busy work that will take them away from selling and really only benefit management. While you know this is simply not true, how do you convince them? We’re here to tell you that while teaching an old dog new tricks may be tough, it’s not impossible!
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